Kanye West is a Great Criminal Marketer

These are my thoughts on Kanye West and his actions during Sunday's VMAs.

I shot this video yesterday after reading tons of news yesterday about Kanye West's VMA stunt. Since then, more news has developed and even this interesting post was released claiming the whole thing was a setup. It's not hard to believe that Jay-Z might have been a part of it, but the overall point is that this was a well thought out plan that will, unfortunately, probably end up rewarding Mr. West down the road.