Buy With Your Email Address

I've worked with Klarna on some global ecommerce websites. Their solution does, in fact, yield a much higher conversion rate for mobile shopping. 

I'm excited to see how the U.S. adopts such a concept. 

I'm always for removing shopping friction. I've always praised Amazon for their 1 button checkout experience, but I think American shoppers will be a little intimidated by this.

It's almost too much too soon. 

But we'll see.