F - Fresh
L - Local
O - Organic
S - Seasonal
S - Sustainable
For restaurants that serve quality ingredients, this is an easy acronym to get behind.
It's even easier for patrons to support such a movement.
That's why you'll see these two elements meeting in the middle. If there is an owner that cares about these things, there's bound to be customers for it.
You just have to tug on the right strings to get their attention.