Accelerated Mobile Pages

The mobile web is becoming faster. New technologies are being adopted so that browsers can get content to users much quicker.

Meet the latest and greatest aspect of speedy webpage delivery... Accelerated Mobile Pages, or AMP, for short.

Rather than have me go over what AMPs are, there is a great MOZ Whiteboard Friday video that explains it quite well.

Webmasters should take note. Come February, you'll want to have AMPs in place to ensure your search ranking on mobile devices.