The Stimulus and the Response

With every conflict, there follows a decision. 

The decision is what to do, but how to do it. 

Conflict elevates emotion. It ruffles feathers. It boils the water.

Thus, the time it takes to look internally to understand the conflict at hand becomes most critical. 

  1. What just happened?
  2. How did it happen?
  3. How am I impacted?
  4. What is the best path to resolve it?

Without proper reflection in the moment, our lizard brains stop at the first step and hit the panic button. That's when we're exposed to the ugly side of the human temperment. 

Train your mind to observe and think through each moment. 

Don't let your fear ring the alarm. 

I'm sure you'll be able to look around and find some love instead. 

Love will get you to a resolution quicker. Always. 


I was so impressed with Twitter's first-ever television commercial when it aired during the Oscars on Sunday night. 

If you didn't see it, Google it.

I was less encumbered by the political stance, and more inspired by the wordsmith-ing. It's based on a fantastic poem by @DenicefRohman.


March 2018

What's in store in March? Here's what I have on my calendar for the month right now:

  • March 4th: Fleet Foxes at the Fillmore
  • March 5th: Daughtry at Parker Playhouse
  • March 10th: Steve Martin & Martin Short at Broward Center
  • March 11th: Spoon at Revolution
  • March 24th: Dear Hunter at Revolution
  • March 29th: MLB Season Starts

I greatly look forward to a few other special family events that will be taking place in March. We may also be traveling somewhere in the middle of the month, but we're just keeping the option open for now. Finally, my local baseball league's season will be starting back up by the end of the month as well. 

What do you have planned in March?


Money, Time, and Safety

In every buying situation, a consumer is confronted by choice. There are competitors to audit. There are options that are more convenient to others. And there are the products that make us feel better. 

When you boil down the dozens of variables that arise from these purchase decisions, you'll find that they almost always can be reduced down to three motivators.

  1. Money: How much will it cost me?
  2. Time: How much time will it take (or save me)?
  3. Safety: Do I trust the company? Is the product reliable? 

Now go back to the many reasons you purchase something. Take that reason and ask yourself "Why?" Keep asking why to peel the onion down until you can't go any farther. 

You'll undoubtedly end up at one of the above pillars. 

Perhaps we should be modifying our marketing messages to ensure we encapsulate these three emotional influencers. 



I really only just want to put my fingerprints on this video. This is very representative for how I have felt the past year. As always, I leave it to people much smarter than me to articulate and make sense of the cryptocurrency zeitgeist.

February 2018

What's in store for the shorter second month of 2018? Here's what I have on my calendar right now:

  • February 8-10: Podfest in Orlando
  • February 14: Valentine's Day
  • February 18: Puddles Pity Party
  • February 19: President's Day
  • February 23: Keynoting Entrepreneurship at Miami Senior High School

It's going to be a month of buckling down on the projects that I need to focus on and relaxing at home with my family. I'm trying not to overdo myself right now so we'll see how this month goes before I start to plan more events for March.

What do you have planned in February?


Less Meetings in 2018

Success, to me, is getting as much accomplished as possible. Furthermore, it's making progress toward an attainable goal.

I have found that most of the time, meetings get in the way of that. Scheduling meetings just for the sake of having a meeting isn't always necessary.

That's why I'm always trying to find ways to minimize the amount of meetings without purpose. I have designed specific criteria, that when specifying the reasons for the meeting, may actually solve the problem that was to be discussed in the meeting anyway.

While I will keep the above goal in mind, I do battle with it juxtaposing my love for meeting new people and brainstorming ideas with wonderful entrepreneurs. That's why I'm going to keep my calendar open online, and will always encourage 15 minute introductory conversations to see what comes of a new relationship.

If you're interested in grabbing time on my calendar in 2018, you can now book the time over at Meet With Logan.

See you there!


January 2018

What's in store for the first month of 2018? Here's what I have on my calendar right now:

  • Jan 1: New Year's Day
  • Jan 1: UCF vs. Auburn (Peach Bowl)
  • Jan 16: Netflix Q4 Earnings Call
  • Jan 23: The Killers at American Airlines Arena
  • Jan 24: Alphabet Q4 Earnings Call
  • Jan 29: Apple Q4 Earnings Call
  • Jan 30: Facebook Q4 Earnings Call

I greatly look forward to a few other personal events that will be taking place in January. I also can't wait for a month of cooler weather, and the anticipated start of my 2018 baseball season.

What do you have planned in January?


3 Words for 2018

Earlier this week, I looked back at the 3 words I laid out for 2017. They were...

  • Focus
  • Expertise
  • Separation

Before I go ahead and lay out my 3 words for 2018, I thought I'd review last year's words to analyze how I ended up doing.

Starting with focus, I thought I made a giant step away from too much multi-tasking. For me, multi-tasking comes in two different forms. In moments, it's when I'm trying to work on more than one task at a time. Over a time horizon, it's when I'm not completely invested into one project. I did a great job in 2017 only focusing on a few projects and making them truly meaningful.

As for expertise, I was successful in leveraging my focus to hone in on my specializations. My website and social profiles, for example, have been designed to be laser-focused on my abilities surrounding growth hacking startups.

My final word last year was my attempt to figure out work/life balance. Although I did a fantastic job executing this, I dismiss the success due to my utter discontent with the concept of work/life balance. Perhaps I'll expand more on that when I designate my three words for 2018.

The 3 Words for 2018

1) Gratitude: I have made a habit out of constantly reminding myself how lucky I am. I never want to take that for granted. Expressing gratitude is not only a positive movement toward self-awareness, but it inspires infectious happiness throughout communities. Rather than complaining about what we don't have, we should be thankful for what we do have.

2) Journaling: I've been developing a new regimen lately that forces me to physically write down what is on my mind. I also use this practice to set goals and organize my days. I can only foresee positive outcomes from continuing to journal on a daily basis.

3) Listen: The best leaders lead only after they've heard where their followers want to go. In a sense, this means that considering feedback of those around you before making decisions is a non-negotiable. A leader should come to the table without the answers so that he/she can gather enough data to make the decision as a group.

I couldn't be more excited for the year ahead. I have a lot planned so stay tuned to this blog for some exciting news.

What are your resolutions/3 words for 2018? 


Slow Down

Humans tend to want to move as quickly as possible at all times. The nature of keeping busy is to never stop doing something.

Whenever focus is involved, though, it's almost always better to stop what you're doing, take a deep breath, and move slower.

Think about the last time you were proud of something you created. Now think about the creation process. Was it spawned out of urgency on the first attempt? Or did you think about it, filter through your options, and revise it countless times?

I'm convinced that we do our best work when our minds are purposefully honed in on the task at hand. I'm convinced that stopping to absorb information before taking action on it thwarts emotions from intercepting the true intent.

More than anything, I'm convinced that we simply do better work when we don't try to do so much.

So slow down. You're stressing yourself out.


Happiness is Not the Fish

When we catch a fish, it's cause for celebration on the boat.

If you keep catching the fish, it begins to feel redundant and too easy.

Take my word for it...

The most joy you'll get from the fishing trip is leaning into the unknown outcomes.

It's about challenging ourselves with the question "will I catch the fish?" and welcoming that we don't know what will happen.

At the end of the day, you'll be more pleased with the overall experience than you were with the number of fish you got to take the bait.


Be Fierce, Not Ferocious

I've become a huge fan of Jerry Colonna this year. Other than the amazing talk embedded below, there are two snippets of his that speak to me most deeply.

Questions a Leader Should Ask Herself:

  1. What am I not saying that needs to be said?
  2. What's being said that I'm not hearing?
  3. What am I saying that's not being heard?

What Humans Seek:

  • Love
  • Safety
  • A sense of belonging

The Perfect Tweet

Can one tweet be representative of how healthy a company is?

Netflix is garnering attention for a tweet this week...


Here are the many reasons this is amazing marketing:

  1. They care about their metrics. The result of this always leads to better original programming because they know what their customers like.
  2. They have great internal communication. In order for this tweet to exist, their analytics team has to communicate in real-time with their social media team. Many large organizations struggle with this concept.
  3. They aren't afraid of humor. This is a funny and provocative tweet. This is something all companies should be doing to be more engaging, and since Netflix is an entertainment/media company, it suits them well.
  4. It reveals a fun company culture. It doesn't matter that I know people at Netflix that love working there. It's tweets like these that make it a much wider known fact to the public. This, in turn, creates more demand for them equating to better talent.
  5. Fun trolling = Engagement. It doesn't take an expert marketer to know when a company is creating a splash with their content. This is effortless content and it's very engaging. Its mystery makes customers want to call out their friends.

Well done, Netflix.

The Meteoric Rise

I think it's important to share the CEO of Coinbase's sentiment toward trading cryptocurrency.

I love his comparison between AOL and cryptocurrency.

I wholeheartedly agree that you should proceed with caution moving forward. Don't chase a trend.

Over the course of this year we have invested significant resources to increase trading capacity on our platform and maintain availability of our service. We have increased the size of our support team by 640% and launched phone support in September. We have also invested heavily in our infrastructure and have increased the number of transactions we are processing during peak hours by over 40x.

There may be downtime which can impact your ability to trade

Despite the sizable and ongoing increases in our technical infrastructure and engineering staff, we wanted to remind customers that access to Coinbase services may become degraded or unavailable during times of significant volatility or volume. This could result in the inability to buy or sell for periods of time. Despite ongoing increases in our support capacity, our customer support response times may be delayed, especially for requests that do not involve immediate risks to customer account security. 

Meanwhile, I'm enjoying the show.


My 10 Favorite Films of 2017

10. Colossal

9. The Little Hours

8. Okja

7. Dunkirk

6. The Lovers

5. A Ghost Story

4. Baby Driver

3. Brigsby Bear

2. Get Out

1. The Big Sick

As a disclaimer, here is a list of films I have wanted to, but have not gotten around to seeing quite yet:

  • Mother!
  • Wonderstruck
  • Phantom Thread
  • The Florida Project
  • Ladybird
  • The Post
  • Columbus
  • The Disaster Artist
  • Personal Shopper
  • Call Me By Your Name

RSS, QR, and Other Acronyms

When I logged into my AOL Reader this morning, I was disappointed to be prompted with a notification that the product would be closing at the end of 2017.

I understand that this is an exercise in passing the buck, but this is getting old. I was a Google Reader user many years before they announced it's expiration. That's when AOL took advantage of the opportunity. Since they're a big company too, they probably now understand why it's not an ideal business to support.

But why is that?

Am I the only one still relying heavily on RSS feeds? 

Technologies that change the internet one day can become obsolete the next. The lack of excitement for an RSS reader reminds me of the rise and fall of the QR Reader. Remember the hype surrounding that?

So here I am - left trying to find my next RSS Reader. Where will I end up and how long will it last? 


CS Education Week

It's that time of year again.

It is CS Education Week.

CS Education Week exists to celebrate the growing K-12 Education movement specific to Computer Sciences.

I personally enjoy the Hour Of Code, which is where the students, teachers, parents, and community members all contribute an hour of code during the school week. This brings everyone together to overcome the struggles to understand the importance of programming.

I will be volunteering to lead an Hour Of Code at a local school this week.

I encourage you to do the same.

Here is a guide on how to help a local school.

Here are some activities you can do for your hour of code.

Here are some ways to volunteer.